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dc.contributor.authorSuttilak Smitasirien_US
dc.contributor.authorFlorentino S. Solonen_US
dc.contributor.otherMahidol Universityen_US
dc.contributor.otherNutrition Center of the Philippinesen_US
dc.date.accessioned2018-06-21T08:19:51Z-
dc.date.available2018-06-21T08:19:51Z-
dc.date.issued2005-12-01en_US
dc.identifier.citationNutrition Reviews. Vol.63, No.SUPPL.2 (2005)en_US
dc.identifier.issn17534887en_US
dc.identifier.issn00296643en_US
dc.identifier.other2-s2.0-33644866306en_US
dc.identifier.urihttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=33644866306&origin=inwarden_US
dc.identifier.urihttp://repository.li.mahidol.ac.th/dspace/handle/123456789/16707-
dc.description.abstractLack of effective implementation mechanisms is identified as a major obstacle in the prevention and control of iron-deficiency anemia. This paper discusses experiences gained from implementing iron-folic acid supplementation in the Philippines, Vietnam, and Cambodia. The understanding of contextual elements is proposed as a foundation for planning interventions. Moreover, it is suggested that a social marketing framework should provide a way of thinking about how to influence related behaviors. The application of a social marketing framework applied using a "5 P's" approach: public relations and collaboration, product, price, place, and promotion, is described, as well as enabling factors (possibilities) and inhibiting factors (challenges) of this approach. Although a program to improve iron nutrition among women of reproductive age may not be simple to implement, it is essential to enhancing health, human development, and economic advancement in developing countries. © 2005 International Life Sciences Institute.en_US
dc.rightsMahidol Universityen_US
dc.source.urihttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=33644866306&origin=inwarden_US
dc.subjectMedicineen_US
dc.subjectNursingen_US
dc.titleImplementing Preventive Iron-Folic Acid Supplementation Among Women of Reproductive Age in Some Western Pacific Countries: Possibilities and Challengesen_US
dc.typeArticleen_US
dc.rights.holderSCOPUSen_US
dc.identifier.doi10.1111/j.1753-4887.2005.tb00165.xen_US
Appears in Collections:Scopus 2001-2005

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