Kannapa PongponratNaphawan Jane ChantradoanMahidol UniversityStamford International University2018-06-112018-06-112012-07-20Tourismos. Vol.7, No.1 (2012), 339-349179084182-s2.0-84863868051https://repository.li.mahidol.ac.th/handle/20.500.14594/13886Community participation as a strategy for local tourism development has become an important mechanism to promote sustainable tourism. This paper explores community participatory planning process in local tourism development on Samui Island, Thailand. Factors associated with participation of local people were examined in decision-making, implementation, and monitoring and evaluation phases. Result showed social capital as a driver in various stages can be considered as crucial mechanism for the success of the planning for local tourism activities. © University of the Aegean.Mahidol UniversityBusiness, Management and AccountingArticleSCOPUS