Gerdsri N.Pora U.Puengrusme S.Vatananan R.Mahidol University2024-11-082024-11-082024-01-01Future-Oriented Technology Assessment: A Manager’s Guide with Case Applications (2024) , 371-400https://repository.li.mahidol.ac.th/handle/123456789/101944Under the changing business environment and emergence of breakthrough technologies, keeping a roadmap alive appears to be a major challenge for many organizations because a roadmap itself reflects only a snapshot of an organization’s strategic plan based on the information at the point when a roadmap is developed. It is crucial for an organization to monitor changes in its business environment as well as the development progress that may exert different effects on a roadmap and assess whether such changes are sufficiently relevant and significant. If so, then an updated version of a roadmap will be required. With the incorporation of proper data architecture into the roadmapping approach, the status of a roadmap can be actively monitor so that management can make a timely decision on whether a roadmap needs to be slightly adjusted, totally revised, or remain unchanged.Computer ScienceEngineeringBook ChapterSCOPUS10.1002/9781119909880.ch132-s2.0-85207888991