Destination rejuvenation strategies : the potential future for new tourism products/service or experiences.

Abstract

Stagnating economic growth in many parts of the developed world, accelerated technological change, increasing intensity and speed of global competition and aging world population have led to premature aging and saturation in many tourism destinations calling for rejuvenation strategies in order to remain competitive and ward off declining tourism.The 2nd International Tourism Conference on “Destination Rejuvenation Strategies: The Potential Future for New Tourism products/ Services or Experiences” is aimed at analyzing the constraints in the destination development and deliberating on re-development of tourism destinations after crises.The purpose of this conference is to bring together researchers and all interested parties to share information, advance the knowledge forSince the economies of these areas heavily rely on tourism, loss of tourists’ trust has made it worse.This report aims at giving an overall picture of The 2nd International Tourism Conference organized by Travel Industry Management Division, Mahidol University International College and the Center for Tourism and Service Economics, University of Innsbruck, Austria. The period of this conference was on March 2-3, 2006, and was held at the main auditorium, 3rd floor, Mahidol University International College (MUIC), Salaya, Nakhonpathom, Thailand.