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Publication Metadata only Perceived vision-based leadership effects on staff satisfaction and commitment at a Thai energy provider(2013-11-18) Sooksan Kantabutra; Parisa Rungruang; Mahidol UniversityPurpose - This paper aims to examine relationships between vision realization factors (vision communication, motivation and empowerment of employees), employee satisfaction, and affective organizational commitment in a state-owned energy provider... are tested through a series of regression analyses. Findings - Findings indicate that vision communication, motivation and empowerment of employees, and follower affective organizational commitment are three direct predictors of enhanced employee satisfactionPublication Metadata only Vision effects in customer and staff satisfaction: An empirical investigation(2007-06-04) Sooksan Kantabutra; Gayle C. Avery; Mahidol University; Macquarie Universitycomprised of staff emotional commitment to and use of the vision. Design/methodology/approach - Variables of vision attributes and content, vision communication, organisational alignment, motivation, empowerment and staff personal factor were derived from.... They should communicate their vision, align organisational components with the vision, empower and motivate staff. Staff should also use the vision to guide their work and emotionally commit to the vision. Original/value - While vision is core to vision-basedPublication Metadata only Vision effects in customer and staff satisfaction: an empirical investigation(2007) Sooksan Kantabutra; Avery, Gayle C.; Mahidol University. College of Managementcomprised of staff emotional commitment to and use of the vision. Design/methodology/approach - Variables of vision attributes and content, vision communication, organizational alignment, motivation, empowerment and staff personal factor were derived from.... They should communicate their vision, align organizational components with the vision, empower and motivate staff. Staff should also use the vision to guide their work and emotionally commit to the vision. Original/value - While vision is core to visionPublication Metadata only Leader and follower factors in customer and employee satisfaction: It takes two to tango(2006-12-01) Sooksan Kantabutra; Mahidol UniversityThis study examined relationships between followers' shared visions, their use of their leader's vision and their own emotional commitment to the vision, and customer and employee satisfaction, simultaneously taking into account vision communicationPublication Metadata only Toward a theory of corporate sustainability: A theoretical integration and exploration(2020-10-10) Sooksan Kantabutra; Nuttasorn Ketprapakorn; University of the Thai Chamber of Commerce; Mahidol Universitytheory of corporate sustainability asserting that the sustainability organizational culture comprising sustainability vision and values leads to emotional commitment among organizational members to attain the vision. They espouse five corporatePublication Metadata only Exploring relationships among sustainability organizational culture components at a leading asian industrial conglomerate(2021-02-02) Sooksan Kantabutra; Mahidol University, and the working analytical framework. As an empirical contribution, findings indicate that, through a widely shared organizational culture, the sustainability organizational vision and values drive emotionally committed organizational members to perform corporatePublication Open Access Vision based leadership: the answer to the fast changing retail industry in Thailand(2008) Sooksan Kantabutra; Mahidol University. College of ManagementLeaders are widely exhorted to espouse vision, but very little is known about how effective visions are characterized and realized. Extending previous research, the present study tests a proposed vision theory in Thai apparel retailers, taking into consideration effects from vision communication, organizational alignment and motivation of staff. Visions characterized by brevity, clarity, abstractness, challenge, future orientation, stability and desirability or ability to inspire are directly predictive of enhanced customer satisfaction and indirectly predictive of enhanced staff satisfaction. Such visions and their being communicated are directly predictive of increased motivating behavior among store managers, in turn positively affecting staff and customer satisfaction. Organizational alignment is indirectly predictive of enhanced staff and customer satisfaction.