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Item Metadata only Toward a sustainable social healthcare enterprise development model(2022-01-01) Ketprapakorn N.; Kantabutra S.; Mahidol Universitythe grounded theory approach and multi-data collection methods to explore the practices of a sustainable social healthcare enterprise. Findings disclose the focal core code of well-being and five other influencing core codes of social vision, values and norms..., knowledge, local and international impact, the relationships of which are also discussed. These focal and influencing core codes form the components of the sustainable social healthcare enterprise development model. To improve external validity of the modelPublication Metadata only Brand valuation of ICT products: The case of Thailand(2010-12-01) Yingyot Chiaravutthi; Mahidol Universitythe products' features, the results suggest that consumers generally focus their decision to purchase a particular brand on its basic or core features. Originality/value The paper proposes another approach to assessing brand equity, namely, in terms of both... products in this study, only the laptop brands show positive values. Negative but significant brand dummies suggest that brands are undoubtedly important; however, other features exhibit higher value to consumers. Research limitations/implicationsItem Metadata only Willingness to invest and the assurance of corporate social responsibility reports(2023-01-01) Pratoomsuwan T.; Chiaravutthi Y.; Mahidol UniversityRecent research has found that the effect of corporate social responsibility (CSR) information on investment decisions will be eliminated when it is explicitly assessed, especially when CSR is not related to core business activities (immaterial CSR... issues). We thus extend prior research by investigating whether (1) CSR assurance increases investors' willingness to invest when CSR performance is material or immaterial to core business activities and (2) CSR assurance moderates the effect of explicitPublication Metadata only People management for sustainable SMEs(2019-01-01) Sooksan Kantabutra; Mahidol Universityas the approach for data analysis. Emerging people management practices are: 1) identifying core competencies consistent to Thai values; 2) being genuinely concerned for employees; 3) offering life skills training for employees; 4) providing opportunitiesPublication Metadata only Toward a behavioral theory of vision in organizational settings(2009-06-12) Sooksan Kantabutra; Mahidol Universityan impact on organizational performance. Originality/value - While vision is core to the prevailing vision-based leadership theories, little is theoretically and empirically known about attributes for effective vision. Moreover, there is no existingPublication Metadata only Service brand equity and employee brand commitment(2010-08-04) Narumon Kimpakorn; Gerard Tocquer; Chiang Mai University; Mahidol Universitydifferentiation and brand trust are the variables that have the major influence on customer brand relationships. Perceived service quality and associations related to hotel core services are not related to brand relationships. High hotel brands equity have a... the importance of employee brand commitment in the process of building a strong band. Therefore this research has an implication not only for marketing but also for human resource managers and for hotel general managers. Originality/value: The valueItem Metadata only Circular economy and social life cycle assessment: The role of corporate renewable energy strategies, environmental justice, and environmental impacts(2024-12-25) Le T.T.; Tran P.Q.; Dhar B.K.; Le T.T.; Mahidol Universitycountries experimenting with sustainable development. The study highlights the positive role of renewable energy in corporate strategies and the value of integrating social life cycle assessment into the circular economy framework. This study's contribution... to adopt the circular economy as a core strategy for sustainable development. It provides valuable insights for business practitioners and leaders collaborating with governments and communities on sustainable projects and design products or processes. ThusPublication Metadata only Vision effects: A critical gap in educational leadership research(2010-06-22) Sooksan Kantabutra; Mahidol University. Findings – With future empirical support, the model will help university and college administrators to effectively improve their institutional performance. Originality/value – While vision is core to the prevailing visionbased leadership theories, littlePublication Metadata only Toward a theory of corporate sustainability: A theoretical integration and exploration(2020-10-10) Sooksan Kantabutra; Nuttasorn Ketprapakorn; University of the Thai Chamber of Commerce; Mahidol Universitytheory of corporate sustainability asserting that the sustainability organizational culture comprising sustainability vision and values leads to emotional commitment among organizational members to attain the vision. They espouse five corporate... to explore its core theoretical propositions and to detect possible anomalies. Managerial implications and directions for future theoretical refinement are also discussed.Publication Metadata only Sustainable leadership: Honeybee practices at Thailand's oldest university(2013-05-01) Sooksan Kantabutra; Molraudee Saratun; Mahidol Universityheld with multiple stakeholders. Findings: Six core sets of practices consistent with 21 sustainable leadership practices are identified: a focus on a long-term perspective, staff development, a strong organizational culture, innovation, social... educational leaders with a useful checklist for this purpose. Originality/value: This paper contains the first examination of sustainable leadership in the higher education sector. It shows that even a public service organization can adopt the long-term