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Publication Open Access The Impact of Disclosing Sponsored Marketing to Children: A Pilot Randomized Controlled Trial(2025) Prakasit Wannapaschaiyong; Kamolchanok Saleepatcharaporn; Pat RojmahamongkolTube, there is a critical need for effective methods to enhance children’s advertising literacy. Objective: To evaluate the impact of child-specific advertising disclosure on advertising literacy among children aged 6 to 8 years. Methods: This pilot randomized... mock YouTube unboxing video. Advertising literacy was assessed via questionnaires at baseline, immediately postintervention, and at 3-month follow-up. Results: Among 43 participants (51.6% female, mean age 7.31 years), the control group demonstrated a