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Item Metadata only Saveone hotel business plan(Mahidol University. Mahidol University Library and Knowledge Center, 2024) Ateeta Sarathiwatprapai; Veerades Panvisavas; Sarinya SungkatavatThe purpose of this study was to conduct a hotel business plan in order to harvest opportunities from an explosive growth over the decade of Nakhon Ratchasima. Data were collected and analyzed using secondary data including government official data..., a nearby business survey. Based on the findings, it was concluded that the location of the business and the number of potential customers have a high chance of success rate of building a hotel. The results suggested that the hotel should be located