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Now showing 1 - 3 of 3
  • ItemOpen Access
    Data steward skill development strategies based on a combination of national and international standards : a case study of national research council of Thailand
    (Mahidol University, 2023) Watinee Singsukchot; Sotarat Thammaboosadee; Rojjalak Chuckpaiwong
    . The study process involved the following steps: 1) Business Understanding, which was to understand the research problem, 2) Data Analysis, which involved collecting and analyzing data to develop a framework and plan, 3) Design Framework and Plan, which
  • ItemOpen Access
    The influence factors on the national image of historical thai drama as the soft power in Thailand
    (Mahidol University. Mahidol University Library and Knowledge Center, 2022) Jutapid Sovajastarkul; Adisorn Leelasantitham; Rojjalak Chuckpaiwong
    This study attempts to improve Thailand’s soft power to the same level as others in the context of film tourism from Thai historical drama by getting the government involved. Start by studying audience involvement, drama factors (celebrity, location... with bachelor's degrees who work as students and private employees were the primary targets of drama viewing. Implication of Thematic Paper: The main implication is that the government could plan the budget for the film industry to promote Thai drama and work
  • ItemOpen Access
    Stem talent, a game changer in the organizational digital transformation
    (Mahidol University, 2023) Piyawat Jriyasetapong; Smitti Darakorn Na Ayuthaya; Supaporn Kiattisin; Theeraya Mayakul
    , followed by a series of expert interviews. A total of 410 employees from two organizations in Thailand and Laos with digital transformation programs were involved in the survey. Confirmatory factor analysis (CFA) was employed to verify the factor structure... environment. For organizations wishing to promote their digital transformation, the talent framework offers effective strategies and talent management so that employees can perform at their greatest.