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Item Metadata only Explaining public acceptance of small modular reactors in Thailand: Planned behavior, innovation attributes, moral norms, risk–benefit, and knowledge sharing(2026-08-01) Srinitiworawong P.; Kiattisin S.; Srinitiworawong P.; Mahidol Universitydeterminants of SMR acceptance in Thailand by developing and testing an integrated framework combining Diffusion of Innovation (DOI), the Theory of Planned Behavior (TPB), and the Norm Activation Model (NAM), together with perceived risk–benefit appraisals... partial least squares structural equation modeling (PLS-SEM). Results indicate that behavioral intention is the most proximal predictor of SMR acceptance and is shaped by attitude, subjective norm, perceived behavioral control, and personal normItem Metadata only Parental Acceptance of Behavior Management Techniques in Pediatric Dental Patients and Associated Factors: A Cross-Sectional Study(2022-01-01) Tran P.T.; Mahidol UniversityParent’s perception of behavior management techniques (BMTs) plays a decisive role in BMTs use for children. This study aimed to investigate the acceptance of commonly used BMTs by parents of preschoolers in Vietnam. All parents in 4 kindergartens... in Hanoi were approached onsite, then data were collected through a web-based survey. Parents were asked to watch and rate their acceptance of 10 BMTs video clips using visual analogue scale (VAS). Mean VASs for BMT acceptance were analyzed using WilcoxonPublication Metadata only Osteoporosis preventive behavior in Thai older adults: Feasibility and acceptability(2006-01-01) Supard Aree-Ue; Linchong Pothiban; Basia Belza; Khanokporn Sucamvang; Sirirat Panuthai; Mahidol University; University of Washington, Seattle; Chiang Mai Universitybehaviors in older adults. Participants included 48 older adults who attended a health center in Thailand. Results revealed that the program was feasible and acceptable. A significant improvement in osteoporosis knowledge, health beliefs, self-efficacy...The authors used a one-group pre-test-post-test design to examine the feasibility and acceptability of an osteoporosis prevention program and the effects of the program on knowledge, health beliefs, self-efficacy; and osteoporosis preventivePublication Metadata only Parental acceptance of behavior management techniques for preschool children in dental practice: Revisited(2020-07-01) Kanchaporn Seangpadsa; Apiwan Smutkeeree; Pattarawadee Leelataweewud; Mahidol University© 2020 Journal of Indian Society of Pedodontics and Preventive Dentistry | Published by Wolters Kluwer - Medknow. Background: Parental acceptance of behavior management techniques (BMTs) in dental practice is important and subjected to change... with the dynamics of the society. Aims: The aim of this study was to evaluate the parental acceptance of eight selected BMTs: tell–show–do (TSD), voice control (VC), passive restraint (PR), active restraint (AR), parental presence/absence (PP/PA), oral sedation (OSPublication Metadata only Online grocery shopping in Thailand: Consumer acceptance and usage behavior(2019-05-01) Fabian Driediger; Veera Bhatiasevi; Mahidol University; International College of National Institute of Development Administration© 2019 Elsevier Ltd This study is the first of its kind to examine the acceptance and usage behavior of online grocery shopping in Thailand. It proposes an extension of the technology acceptance model, including subjective norm, visibility..., perceived risk, and perceived enjoyment to better understand the factors and the extent to which they lead to the acceptance or rejection of online grocery shopping. In order to accurately test the variables and the relationships of the proposed researchPublication Metadata only Behavior modification in the treatment of obesity: acceptability profiles.(1995-05-01) C. Roongpisuthipong; A. Boontawee; S. Kulapongse; Mahidol UniversitySeventy obese subjects, after receiving an 8-week group therapy program of behavior modification, showed that they had lost weight from fat tissue. There were significant decreases of per cent body fat, biceps, subscapular and iliac skinfold... thickness while maintaining arm muscle area. There were significant decreases of both systolic and diastolic blood pressure during the program. The acceptability profiles of heart rate, liver and renal function test, fasting blood sugar, uric acid, serumItem Open Access Factors influencing behavior intention in digital investment services of mutual fund distributors adoption in Thailand(Mahidol University. Mahidol University Library and Knowledge Center, 2022) Haruthai Kasemharuethaisuk; Taweesak Samanchuen; Rojjalak Chuckpaiwongfinancial services, the distributors generally perform standard solutions that are familiar to people. Technology redefines financial services for individual investors. Technology acceptance from individual investors is important to study behavioral... mutual fund distributors in Thailand. Developing the conceptual research model uses the extended Technology Acceptance Model (TAM2) together with variables from previous research in investment behavior and fintech adoption. A total of 76 respondentsItem Metadata only Examining Student Behavioral Intention of Superstar Learning System by Extending Its Technology Acceptance Model(2022-01-01) Yu Z.; Xu W.; Sukjairungwattana P.; Mahidol Universityinfluencing factors of behavioral intention such as performance expectancy, effort expectancy, lecturer influence, peer influence, user innovativeness, interface simplicity, and multiple functions. It also extended the extended technology acceptance model (TAM...Superstar Learning System, designed and developed by Superstar Company, is a learning platform where teachers and learners may have access to plentiful educational resources and interact with each other. Behavioral intention related to this platformItem Metadata only Influence of past advanced behavior guidance experience on parental acceptance for autistic individuals in the dental setting(2023-12-01) Manopetchkasem A.; Srimaneekarn N.; Leelataweewud P.; Smutkeeree A.; Mahidol UniversityBackground: Autism is a lifelong neurodevelopmental disorder that poses challenges during dental treatment. Advanced behavior guidance techniques (BGTs) have been used to provide dental care for autistic people who have specific characteristics... and complex dental treatment. This study was conducted to evaluate parental acceptance and analyze parents’ opinions of advanced BGTs during dental treatment in autistic people. Methods: This cross-sectional study was conducted on 141 parents of autisticItem Metadata only Health seeking behavior of cervical cancer patients in gynaeoncology unit, Bangkok metropolitan admisnistration medica college and Vajira Hospital(Mahidol University. Mahidol University Library and Knowledge Center, 2006) Rujirek Khunmun; Saowapa Pornsiripongse