Publication: Community Mobilization and Social Marketing to Promote Weekly Iron-Folic Acid Supplementation: A New Approach Toward Controlling Anemia Among Women of Reproductive Age in Vietnam
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Issued Date
2005-12-01
Resource Type
ISSN
17534887
00296643
00296643
Other identifier(s)
2-s2.0-33644868261
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Mahidol University
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SCOPUS
Bibliographic Citation
Nutrition Reviews. Vol.63, No.SUPPL.2 (2005)
Suggested Citation
Nguyen Cong Khan, Hoang Thi Kim Thanh, Jacques Berger, Pham Thuy Hoa, Nguyen Dinh Quang, Suttilak Smitasiri, Tommaso Cavalli-Sforza Community Mobilization and Social Marketing to Promote Weekly Iron-Folic Acid Supplementation: A New Approach Toward Controlling Anemia Among Women of Reproductive Age in Vietnam. Nutrition Reviews. Vol.63, No.SUPPL.2 (2005). doi:10.1111/j.1753-4887.2005.tb00166.x Retrieved from: https://repository.li.mahidol.ac.th/handle/123456789/16184
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Title
Community Mobilization and Social Marketing to Promote Weekly Iron-Folic Acid Supplementation: A New Approach Toward Controlling Anemia Among Women of Reproductive Age in Vietnam
Abstract
Community-based social marketing and mobilization increased knowledge and participation in preventive weekly iron-folic acid supplementation among women of reproductive age in Vietnam. Rates of buying and taking the weekly supplement containing 60 mg elemental iron and 3.5 mg folic acid among non-pregnant women of reproductive age was between 55% and 92%. Free distribution to pregnant women of the weekly supplement containing 120 mg iron and 3.5 mg folic acid covered almost all pregnant women during the project. In developing countries where community women's groups and health networks are strong, preventive supplementation can be successfully promoted to encourage active participation in the prevention and control of iron-deficiency anemia. © 2005 International Life Sciences Institute.