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Item Metadata only Implementing technology roadmapping in an organization Charting the Route to Success(2013) Nathasit Gerdsri; Mahidol University. College of ManagementWith the completion of technology roadmapping implementation, an organization can be assured that its required technologies and infrastructures will be ready when needed. Implementing technology roadmapping as a part of the ongoing strategic.../business planning process is challenging because the consequences of technology roadmapping implementation can lead to some changes in the business process, organizational structure, or even working culture. Therefore, an organization needs to understandItem Metadata only Technology Roadmapping: Monitoring the Status of a Technology Roadmap with Data-driven Roadmapping Approach(2024-01-01) Gerdsri N.; Pora U.; Puengrusme S.; Vatananan R.; Gerdsri N.; Mahidol UniversityUnder the changing business environment and emergence of breakthrough technologies, keeping a roadmap alive appears to be a major challenge for many organizations because a roadmap itself reflects only a snapshot of an organization’s strategic plan... based on the information at the point when a roadmap is developed. It is crucial for an organization to monitor changes in its business environment as well as the development progress that may exert different effects on a roadmap and assess whetherPublication Metadata only Implementing technology roadmapping in an organization(2013-01-01) Nathasit Gerdsri; Mahidol University© Springer-Verlag Berlin Heidelberg 2013. With the completion of technology roadmapping implementation, an organization can be assured that its required technologies and infrastructures will be ready when needed. Implementing technology roadmapping... as a part of the ongoing strategic/business planning process is challenging because the consequences of technology roadmapping implementation can lead to some changes in the business process, organizational structure, or even working culture. ThereforePublication Metadata only The current state of technolgy roadmapping (TRM) research and practice(2010-07-18) Nathasit Gerdsri; Vatananan, Ronald S.Item Metadata only Responsive Scenario-based Roadmapping: Applying System Dynamics to Enhance Scenario-based Roadmapping(2024-01-01) Tansurat P.; Gerdsri N.; Tansurat P.; Mahidol UniversityAs the business environment has been anticipated to be more dynamic, uncertain, and complex, it is more difficult for technology managers to set up their technology plan or roadmap. The recent research on scenario-based roadmapping aims to enhance... roadmapping, the process of technology roadmapping will be more responsive to deal with uncertain circumstances, mitigate foreseeable risks, and identify potential opportunities in advance.Publication Metadata only Technology development envelope approach for the adoption of future powertrain technologies: A case study on Ford Otosan Roadmapping model(2018-02-14) Tugrul U. Daim; Nathasit Gerdsri; Irmak Kockan; Dundar F. Kocaoglu; Portland State University; Istanbul Teknik Üniversitesi; Mahidol University; Hamburg University of Technology© 2018 by World Scientific Publishing Co. Pte. Ltd. All rights reserved. Industry, government, and academia have started to adopt the technology roadmapping concept to set up their technology strategy, identify gaps and opportunities in their R & D... activities. Automotive industry, facing fierce competition with continuous technological breakthroughs and improvements, should have roadmaps with respect to their company objectives that have flexible features so that organizations can reassess and adjustPublication Metadata only Technology development envelope approach for the adoption of future powertrain technologies: A case study on ford otosan roadmapping model(2011-04-01) Tugrul Daim; Nathasit Gerdsri; Irmak Kockan; Dundar Kocaoglu; Portland State University; Mahidol University; Istanbul Teknik UniversitesiIndustry, government, and academia have started to adopt the technology roadmapping concept to setup their technology strategy, identify gaps and opportunities in their R & D activities. Automotive industry, facing fierce competition with continuous... technological breakthroughs and improvements, should have roadmaps with respect to their company objectives that have flexible features so that organizations can reassess and adjust their roadmaps in a timely manner according to the impacts of the changesPublication Metadata only The current state of technology roadmapping (TRM) research and practice(2018-02-14) Ronald S. Vatananan; Nathasit Gerdsri; Mahidol University© 2018 by World Scientific Publishing Co. Pte. Ltd. All rights reserved. Technology roadmapping (TRM) is gaining momentum as a strategic management tool for an organization to integrate technology into business strategy. This chapter reviews over a... hundred of TRM related publications to provide the community with the current state of roadmapping researches and practices. From the literature, the issue of keeping a roadmap alive is identified as the key challenge in the field. To addressPublication Metadata only Extended techniques to enhance technology roadmapping: Research opportunities and challenges(2019-08-01) Pawat Tansurat; Nathasit Gerdsri; Mahidol Universityor roadmap. Therefore, the current approaches of technology roadmapping (TRM) should be enhanced by integrating scenario analysis and other analytical tools into the roadmap development process....© 2019 PICMET. Currently, managing technologies is even more challenging than before, particularly under the current business dynamics and market uncertainty. This will make it more difficult for technology managers to setup their technology planPublication Metadata only The current state of technology roadmapping (trm) research and practice(2012-01-01) Ronald S. Vatananan; Nathasit Gerdsri; Mahidol UniversityTechnology roadmapping (TRM) is gaining momentum as a strategic management tool for an organization to integrate technology into business strategy. This paper reviews over a hundred of TRM related publications to provide the community... with the current state of roadmapping researches and practices. From the literature, the issue of keeping a roadmap alive is identified as the key challenge in the field. To address this challenge, operationalization and effective implementation of TRM